Ford Apologizes For Ad Starring Bound & Gagged Kardashian Sisters & Paris Hilton
We get that there’s a lot of you out there who are not Kardashian fans, but believe it or not, this latest incident has even us feeling bad for the reality TV family.
An ad for the Ford Figo featuring the Kardashian sisters bound and gagged in a trunk with frenemy Paris Hilton in the driver’s seat leaked online accompanied by the tagline “Leave your worries behind with Figo’s extra-large boot.”
It was meant to comically demonstrate the spacious Figo trunk, but incited protests as soon as it hit the web.
Ford quickly apologized for the entire incident.
“We deeply regret this incident and agree with our agency partners that it should have never happened,” a company spokesperson told Business Insider. “The posters are contrary to the standards of professionalism and decency within Ford and our agency partners.”
WPP Group, the ad agency that oversees the group that created the cartoon also expressed their remorse.
“We deeply regret the publishing of posters that were distasteful and contrary to the standards of professionalism and decency within WPP Group. These were never intended for paid publication and should never have been created, let alone uploaded to the Internet.”
Want to see what all the fuss is about? Check out the controversial ad here.
- Do you think the ad was in poor taste or just a harmless joke? Sound off in the comments section!